Hi, I’m Abbie - The One Who Fixes Your Funnel Before You Torch Your Ad Budget

I help ecommerce brands stop leaking revenue and finally scale like they mean it.

Not by throwing more money at ads (Meta will happily take your money either way) — but by building customer journeys that actually convert, from first click to final checkout.

How I Got Here

I didn’t plan to be a marketing nerd. I planned to help my dad stop losing customers on his janky website.

But after too many late nights figuring out why his emails weren’t sending and his checkout was scaring people away, I realized:

  • This is what I’m good at.

  • This is what most businesses desperately need.

Now I help ecommerce brands avoid the long learning curve and fix the revenue leaks before you waste another dime on ads.


I’m not here to fiddle inside ad accounts, cross my fingers, and hope Facebook feels generous this month.

Yes, I run Meta ads — but we don’t even open the ad account until your funnel isn’t leaking like a cracked fish tank.

Before we touch traffic, we fix:

  • Product pages that sell (not just exist)

  • Offers that actually convert

  • Checkouts that don’t trigger fight-or-flight mode

  • Email flows that work harder than your caffeine addiction

  • Customer journeys that don’t end in abandoned carts and broken dreams

Because if we are being honest: dumping traffic into a broken funnel isn’t scaling — it’s financial sabotage.


What You’re Getting When You Work With Me

  • A strategist who says the quiet parts out loud

  • Brutal honesty (with a sense of humor)

  • Strong opinions, backed by actual data

  • A business partner who treats your revenue like it’s her own

    Because your wins? I take those very personally..

My highly scientific process:

  • Find what’s working

  • Fix what’s broken

  • Build a system that scales

No fluff. No “good enough” No spreadsheets that make you cry.

Just revenue growth, backed by actual strategy.

Here’s What Working Together Looks Like

  • We kick things off with a full-funnel audit to make sure you’re not running traffic into a conversion dumpster fire. This sets the foundation for everything that follows.

  • Based on the audit findings, I map out a custom plan to fix leaks, optimize email flows, and increase your conversion rates across every step of your funnel.

    • Meta Ads Management (only after your funnel can handle it)

    • Klaviyo Email Flow Buildout + Optimization

    • Ongoing A/B Testing & Revenue Optimization

If You’re Ready to Scale, Let’s Talk

You don’t need another ad manager. You need a strategist who sees the big picture and gives a damn about your results.

Let’s figure out what’s working, fix what’s not, and finally get your ads converting.